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Description
The brand guidelines document studios hand over when the identity needs to outlast the project. Lucette Brand Guidelines is a 44-page system in Adobe InDesign and Canva for documenting a visual identity so it stays consistent in anyone's hands.
It covers the full identity system. Logo usage with clear space and minimum sizes, typography hierarchy and pairing, a colour palette with HEX, RGB, and CMYK values, photography and imagery direction, graphic elements and patterns, and application examples across print and digital. Each section is editable to suit brands of any complexity.
It comes from Studio Standard, where every collection is built to the standard expected when the document carries your name and your client's. Pages are designed at 1920×1080 to serve as a client handoff, an internal reference, and a foundation for consistency across every touchpoint.
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44-page brand guidelines system in Adobe InDesign and Canva
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Logo, typography, colour, imagery, and application sections
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Built as a client handoff that keeps identity consistent
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Photographs shown are for reference only and are not included
