Lucie de Bréchard

Lucie de Bréchard is an independent design and art director based in Berlin, with selected clients including Balenciaga, Tom Ford, Highsnobiety, GOAT, Metahaven, Porto Rocha, and the American Academy in Rome. Her interest sits at the intersection of design and art: gallery business cards and invitations from 1960s and 1970s New York, editions from cultural institutions, the visual systems of museum archives, and the use of typography within artworks. She is drawn to the contrast between minimalism and maximalism, where simplicity can be powerful and effective while ornament, layered elements, and several typefaces at once can be playful and very human.

This collection holds Lorile, her brand strategy deck and social media kit for Studio Standard, built in Adobe InDesign and Figma and fully editable in your own tools.