Michael Mason is a Canadian-born, interdisciplinary Designer and Creative Director based in London, with a focus on brand identity and communication design. His career has spanned through some of the world's most influential creative environments to create focused, meaningful, and concept-driven work across branding, art direction, and graphic design. In the past, he has held roles within Pentagram, Mother, Winkreative, Apple, Google Creative Lab, Man vs Machine, KOTO, and Character SF, with clients including Nike, Aesop, AIGA, Apple, BBC and Squarespace. He is currently Creative Director at Bold Scandinavia.