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Description
The proposal studios send when winning the project depends on how the thinking is presented. This is a 29-page system in Figma and Adobe InDesign for scoping work, setting expectations, and pricing with authority.
It walks a client through the complete proposal. Project understanding and objectives, scope of work and deliverables, timeline and milestones, an investment breakdown with options, and terms. Each section is designed to build confidence while setting clear expectations.
Designed at 1920×1080px for screen presentation or PDF delivery, and every element is editable in Figma or InDesign so the document carries your own typography, colour, and language.
Kory Jordan is a San Francisco-based art director and designer focused on culturally rooted brand storytelling, currently a Senior Graphic Designer at Apple.
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29-page proposal system in Figma and Adobe InDesign
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Sections for scope, timeline, investment, and terms
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Built to win work and set clear expectations
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Photographs shown are for reference only and are not included
