{"product_id":"forme-brand-guidelines","title":"Forme Brand Guidelines","description":"\u003ch5\u003eA brand guidelines template for houses that work across fashion, interiorism and objects. The Forme Brand Guidelines is a 60-page document in \u003ca href=\"\/collections\/adobe-indesign\"\u003eAdobe InDesign\u003c\/a\u003e, \u003ca href=\"\/collections\/figma\"\u003eFigma\u003c\/a\u003e and \u003ca href=\"\/collections\/canva\"\u003eCanva\u003c\/a\u003e, set at 1920×1080 for screen and presentation, and written in full for Forme, a fictional design and objects house in Paris.\u003c\/h5\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch5\u003eIt runs in seven chapters, in the order a studio presents an identity. Brand overview holds the statement, story, values, a founder’s note and a three-tier brand architecture. Visual identity covers the wordmark, monogram, clear space, color configurations, placement and co-branding. Typography sets out a display serif and a technical monospace with a full scale of sizes, leading and tracking. Color records each primary and secondary shade against the material it comes from, with hex and Pantone values, print finishes and paper stock. Usage specifies twelve applications, from a book cover, website and invitation to a store sign, sewn-in label, garment bag and swing tag. Photography gives direction for object, still life and detail. Voice and tone closes with editorial rules, a product description structure and naming conventions.\u003c\/h5\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch5\u003eEvery page carries working copy written as the client would read it, so the document shows what a finished set of guidelines looks like and what belongs in each section. Applications are specified down to point size, tracking, foil and deboss, which makes the template as useful for packaging and print as for screen. Made for designers and studios delivering identities to fashion houses, interior and furniture brands, galleries and makers of limited editions.\u003c\/h5\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch5\u003ePart of Forme, a Studio Standard collection of brand documents built around one fictional house, set in Baskervville with Drafting Mono for specifications, on a palette of warm black, cream and burnished gold. The Forme Social Media Kit carries the same identity onto the feed.\u003c\/h5\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ch5\u003e60 pages at 1920×1080\u003c\/h5\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch5\u003eAdobe InDesign, Figma and Canva, all three included with every license\u003c\/h5\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch5\u003eTypefaces: Baskervville, BDO Grotesk, Bodoni Moda, Drafting Mono and Lexend Giga, all open-license and included in the download\u003c\/h5\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003ch5\u003ePhotographs shown are for reference only and are not included\u003c\/h5\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Studio Standard","offers":[{"title":"Personal License","offer_id":50871526359179,"sku":"BrGd\/FORME\/SS\/Personal","price":48.0,"currency_code":"USD","in_stock":true},{"title":"Commercial License","offer_id":50871526391947,"sku":"BrGd\/FORME\/SS\/Commercial","price":59.0,"currency_code":"USD","in_stock":true},{"title":"Enterprise License","offer_id":50871526424715,"sku":"BrGd\/FORME\/SS\/Enterprise","price":129.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0371\/4944\/2187\/files\/forme-brand-guidelines-4328529.png?v=1793107512","url":"https:\/\/studiostandard.com\/products\/forme-brand-guidelines","provider":"Studio Standard","version":"1.0","type":"link"}